- The talent for discovering the unique and marketable characteristics of a
product and service is a designer's most valuable asset
- Primo Angeli - Design is a plan for arranging elements in such a way
as best to accomplish a particular purpose
- Charles Eames - Good design, at least part of the time, includes the criterion of being direct in
relation to the problem at hand - not obscure, trendy, or stylish
- Ivan Chermayeff - Design, in its broadest sense, is the enabler of the digital era - it's a process
that creates order out of chaos, that renders technology usable to business
- Clement Mok - Design Council research has found that every £100 a business
spends on design increases turnover by £225
- The Design Council - Design is the method of putting form and content together…
Design is so simple, that's why it is so complicated
- Paul Rand - Graphic design is the paradise of individuality,
eccentricity, heresy, abnormality, hobbies and humours
- George Santayana - Design means being good, not just looking good
- Clement Mok - I saw the angel in the marble and carved until I set him free
- Michelangelo - Designers can create normality out of chaos; they can clearly communicate ideas
through the organising and manipulating of words and pictures
- Jeffery Veen - Any intelligent fool can make things bigger, more complex, and more violent.
It takes a touch of genius… to move in the opposite direction
- Albert Einstein - 80% of design-led businesses have opened up in new markets in the last
3 years whereas only 42% of UK businesses overall have done so
- The Design Council - Two-thirds of companies who ignore design have to compete mainly on price. In companies where design is integral, just one-third compete mostly on price
- The Design Council - There is saying among prospectors: 'Go out looking for
one thing, and that's all you'll ever find'
- Robert Flaherty - Design is in everything we make, but it’s also between those things. It's a mix
of craft, science, storytelling, propaganda, and philosophy
- Erik Adigard - You can't invent a design. You recognize it, in the fourth dimension.
That is, with your blood and your bones, as well as with your eyes
- D.H. Lawrence - Good design begins with honesty, asks tough questions, comes
from collaboration and from trusting your intuition
- Freeman Thomas - 83% of companies in which design is integral have seen their
market share increase, compared to the UK average of 47%
- The Design Council - It is the purpose of advertising to make the reader say,
'I believe I'll buy one when I'm shopping tomorrow'
- Morris Hite - The link between success and design has never been stronger. Britain's fastest
growing companies are using design to drive their businesses forward
- The Design Council - A common mistake that people make when trying to design something
completely foolproof is to underestimate the ingenuity of complete fools
- Douglas Adams
Web design
Creating a web site can be a simple process and one that doesn’t have to involve significant investment. Approaching websites from the design perspective instantly creates a point of difference, guaranteeing you a meaningful internet presence in tune with your wider corporate image.
We work in partnership with web programmers to ensure professional navigation and functionality but retain control of site imagery to ensure your finished web site is as visually inspiring as your brand.
Design, in its broadest sense, is the enabler of the digital era - it's a process that creates order out of chaos, that renders technology usable to business. Design means being good, not just looking good. - Clement Mok
