Creating powerful headlines and merging these into captivating copy is as much an art as design itself. With years of experience writing for trade magazines, consumer media, advertising campaigns and web sites, our in house copy creative can give your message instant impact and readability. Whatís more, with 15 years in FMCG marketing & PR experience, we know what it takes to get your message across.
If you are going to invest in how your literature looks, then make sure that once youíve got your customersí attention, they stop, read and understand your message. Professional copy will ensure this happens and make your customers eager to find out more.
Because many designers write and design together, the resulting product is far more focused on a vision of what will work with particular users. This approach also has management advantages: 'drafts' (and revisions) normally appear faster, and sometimes cost less than doing two jobs separately and trying to synchronise them. - Sue Walker and Mark Barratt for The Design Council.